Business owners in Reading, Pennsylvania are interested in Twitter. How do I know? Because it comes up in almost every conversation I have regarding internet marketing. People want to know what the hype is all about. More importantly, they want to know if they can use Twitter for their business.
So what is Twitter? Twitter is considered a micro-blogging platform. What’s the difference between a regular blog and a micro-blog? Regular blogs can include many words and pictures. The blog you are reading right now is an example of a regular blog. Micro-blogs (such as Twitter) only allow users to write 140 characters in a post. Read more…
Did you have a chance to see the new Greater Reading Chamber of Commerce website? After 6 months of development, the new Chamber website is live and includes a host of new features and pages.
It was October of 2008 when I first heard about the Reading Berks Chamber looking to redesign their website. I was honored when the Chamber marketing committee asked me to come in and talk about ideas for pod casting and using multimedia on the new website. It was apparent that the Reading Chamber was looking to do more online. Armed with ideas and a plan, the Chamber set forth to redesign their website and upgrade their online presence. Read more…
In today’s world, it is important for any business to have a Web site. It is the best way for people to market their businesses and services because so many people are dependent on the Internet every day. Designing and maintaining the site is where many businesses fail. Unless you are a professional, most people do not know the first thing about web site design. This is why people need to understand the benefits of using content management system to manage web site updates. If you have never heard of WordPress, it is a platform usually used for blogging, but can be customized to help update Web sites easier.
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The services I provide through BMull Consulting are primarily focused on internet marketing and website design. More often than not, discussions about internet marketing lead into talks about traditional marketing efforts and how then can be better enhanced.
I live in the Reading Pennsylvania area and I work with local businesses. One of the first initiatives a new (or existing) business does when they want to ramp up marketing is join the Greater Reading Berks Chamber of Commerce. Joining the local chamber of commerce shows that you care about the status of your business and want to be part of the local business community.
Joining (or re-joining) the chamber comes with a few perks that a lot of local members often overlook. Here are my top ten ways to utilize your Greater Berks Chamber of Commerce membership benefits when joining.
1.) Free radio spot on WEEU
WEEU is offers free 15-second spots of radio advertising to new chamber members.
2.) Free print ad in Reading Eagle
Pennsylvania law requires new business owners to run at least one print ad in a business publication. Your free Reading Eagle ad counts as your first official print advertisement in a business publication. Plus it’s free. Why not use it? Read more…
