Reading Pennsylvania

Reading Pennsylvania


GRYP Event Photos | Courtyard Marriott 1/21/2010

1.25.2010 | 0 Comments

The Greater Reading Young Professionals event held their monthly Thursday networking event at the Courtyard Marriott in Wyomissing, PA. It was great to see many familiar faces and new members as well.

GRYP has grown tremendously in the past couple of years and it shows in both attendance and the effort members are putting forth to grow the organization. This particular event showcased the various committees that make up the Greater Reading Young Professionals. Each committee had an area where they explained what the committee does and how members can help. Read more…


50 Ways to Help the Goggle Works

10.19.2009 | 7 Comments

The Goggle Works Center for Arts wants your feedback. Alan Shirk (Shirk Communications) recently wrote an article called “50 Ways to Help the Goggle Works”.

Goggle Works administration is looking for opinions on the top 5 ideas in the list of 50. Which ideas do you feel would work best for promoting and raising awareness of the Goggle Works? Feel free to post ideas in the comments box or email them to bryan@bmullconsulting.com.

50 Ways to Help the Goggle Works - Alan Shirk, Shirk Communications

1. Art Happy Hour. Perhaps with wine-tasting, dance music.

2. Install caboose on section of railroad tracks behind glass studio. Paint it bright colors (ala glassworks). Reading Technical society, which has a new museum in Hamburg, would probably help since it is great Read more…


Nano Video Marketing Now Available in Reading, PA

7.29.2009 | 0 Comments

What is nano video marketing? It’s a fancy term used in the Internet marketing world for using small videos to promote your company. Now that bandwidth is no longer an issue, businesses are using Internet based videos to market themselves online.

Small videos can show your customers (or potential customers) how to do something. For example, I am working with an online shelving retailer to create a “how to hang a shelf” video series explaining the basics of properly Read more…


Local Designers Create Poster for National Music Act

6.20.2009 | 3 Comments

I am proud to announce that two Reading, PA based graphic designers were recently approved to produce a poster design for national music act Ween. The poster design was created by Tony and Allen Jackson of T-Bone and Aljaxx Illustration and Design. An example of the poster can be seen below. Read more…


Berks Chamber Updates Website With New Design

3.23.2009 | 0 Comments

Did you have a chance to see the new Greater Reading Chamber of Commerce website? After 6 months of development, the new Chamber website is live and includes a host of new features and pages.

It was October of 2008 when I first heard about the Reading Berks Chamber looking to redesign their website. I was honored when the Chamber marketing committee asked me to come in and talk about ideas for pod casting and using multimedia on the new website. It was apparent that the Reading Chamber was looking to do more online. Armed with ideas and a plan, the Chamber set forth to redesign their website and upgrade their online presence. Read more…


Top Ten Ways to Use Your Berks Chamber Membership

11.14.2008 | 3 Comments

The services I provide through BMull Consulting are primarily focused on internet marketing and website design. More often than not, discussions about internet marketing lead into talks about traditional marketing efforts and how then can be better enhanced.

I live in the Reading Pennsylvania area and I work with local businesses. One of the first initiatives a new (or existing) business does when they want to ramp up marketing is join the Greater Reading Berks Chamber of Commerce. Joining the local chamber of commerce shows that you care about the status of your business and want to be part of the local business community.

Joining (or re-joining) the chamber comes with a few perks that a lot of local members often overlook. Here are my top ten ways to utilize your Greater Berks Chamber of Commerce membership benefits when joining.

1.) Free radio spot on WEEU
WEEU is offers free 15-second spots of radio advertising to new chamber members.

2.) Free print ad in Reading Eagle
Pennsylvania law requires new business owners to run at least one print ad in a business publication. Your free Reading Eagle ad counts as your first official print advertisement in a business publication. Plus it’s free. Why not use it? Read more…